The Incomplete Advertisement || 未完成広告
- September 29th, 2009
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»English Article (via: Gizmodo)

Very cool idea. I think it would have been a better use of this technology if there was a bigger surprise. I mean, you can already tell that the lady is naked even with those white boxes. Some part of me says “so what?” when discovering that the lady was in fact wearing something. Ok, I’m not saying the advertisement would have been better if she was actually naked. It’s just that you always have to surprise your viewers, and it seems like this one was a give-away.
What if she was initially dressed behind those white boxes?? I think that would have caused a bigger surprise to see what is actually under her clothing. You know?
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面白いアイデアだけど、驚きが足りないと思う。だって、白いモザイクの下、もう既に裸じゃん。それをわざわざ携帯で覗いてしかも実際は下着をつけてましたってオチは、ちょっと残念な感じがしなくもない。どうせだったら、白いモザイクの後ろは実際に服を着てて、それを携帯で覗くと下着がみられる(チンカメ的な演出)の方がドキドキすると思うんだけどなー。
